POF implented a partial click log for any campaign > 1000 clicks.
This log randomly shows demo information for 500 clickers. I’m not gonna lie, its pretty pimp.
It allows you to see the following:
Height
Body Type
Hair Color
Search Type
Marital Status
Has Children
Wants Children
Smoke
Drink
Income
Country
Religion
Education
So, it doesn’t take a genius to figure out this is some valuable information. Thanks Markus for [...]
POF is rolling out a new self-serve ad system supposedly in the next week or two.
It is still in beta and you can sign up here:
Plenty of Fish Ads
I took some screen shots and will go through it. Basically you register, log in, and end up here:
Pretty simple and straight forward. You can see any [...]
So, I got to thinking about online dating (who doesn’t do it) and decided to do a little case study.
I’m going to split test my plenty of fish profile to see what little wording changes effect conversion rates.
I am not going to link to my page, but I will post results when I get this [...]