Here is what the page looks like (I haven’t tested it out yet)

This feature is in Beta

By using this tool, you agree to the Statement of Rights and Responsibilities (the “Statement”), the Facebook Advertising Guidelines and any other applicable policies. You understand that failure to comply with the Statement and the Facebook Advertising Guidelines may result in a variety of consequences, including but not limited to the cancellation of any advertisements you have placed and termination of your account.

As the tool is still in beta testing phase, it is likely that it will contain errors, including errors that may cause the tool to malfunction, cause a loss of data, or provide inaccurate reports. You agree that we are not obligated to correct errors, correct the effects of errors (e.g., recover lost data or compensate you), or provide any technical support related to use of the tool. Further, you understand and agree that we may change, withdraw, or discontinue the tool in our sole discretion.

Conversion tracking allows you to track activity that happens on your website as a result of someone on Facebook seeing or clicking on your Facebook Ad. In combination with your ad statistics like impressions and clicks, conversion tracking will help you better understand the value of your Facebook ad campaign. You can find more information in our Conversion Tracking Guide